Society Limonta, the luxury Italian home textiles brand, has opened its new flagship store in New York. Following a recent opening in London, the US store will make its mark in a chic loft space on at 78 Grand Street. The new shop will showcase Society’s sought-after linens, in addition to a curated range of ceramics, accessories, and other design-forward pieces to make the home come alive.
Located on street level, the 2,000 square foot space honors the building’s original architecture with exposed brickwork, tall ceilings, and a large skylight that fills the interiors with natural light. The concept conveys an innovative vision more akin to a lived-in designer home than a standard store.
By displaying the collections in their natural settings -- dining table, bedroom, bathroom, and other vignettes -- the New York flagship store lets clients truly experience what a Society room feels like when furnished with the brands ultra-luxe fabrics and refined home accents.
The project’s design was conceived by Beatrice Rossetti, designer of Society Limonta’s Porcelain Collection and member of the creative team for textile home collections, who emphasized the space’s fine architectural details, floors, and walls with shades of teal and brick. The use of curtains and the presence of a lounge area make the space a customer-centric location offering a multitude of opportunities for visitors to enjoy the pleasant atmosphere and experience the Society lifestyle for themselves.
"The New York store’s layout, with products and fabrics on display, lets customers dive into the quality of the bedding, table, bathroom, accessory, and home-wear collections. This textile journey is in line with the Society Limonta philosophy, whose mission is to revolutionize the concept of home linens by transforming them into luxury fashion for the home."
Direttore Commerciale Society Limonta
78 Grand Street New York Ny 10013
Monday - Saturday 10am - 7pm
Sunday noon - 6pm
T. (646)649 5552